SEASON ONE: EPISODE FOUR

Transforming Negative Labels Into Strengths

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In episode four of WAIT. HOLD UP…WHAT? Dawne Hanks sits down with Janelle Suzanne, Managing Partner and Chief Marketing Officer of Louder Agency, a devoted single mother, and an advocate for women and girls. Jannelle takes us down memory lane, reflecting on her childhood where her “strong-willed” nature was often viewed through a negative lens in a culture that expected girls to be meek, quiet, and submissive. Even so, Janelle was resilient, overcoming personal and professional obstacles–allowing her to be a thriving woman in the marketing space.  

Janelle’s journey is a powerful reminder that negative labels—whether it's being called “too emotional,” “too aggressive,” or “too loud”—don’t have to define us. Instead, we have the power to reframe these labels and see them as qualities that fuel our strength and drive. Just like Janelle, we can recognize that our unique traits, when viewed through a positive lens, make us resilient, determined, and capable of achieving greatness.

Transforming negative labels into strengths is all about shifting our mindset and reclaiming the narrative. When we stop allowing others to define us based on their limited perceptions, we unlock the freedom to become who we are truly meant to be. Jannelle’s story stands as a testament to the power of resilience—the ability to turn perceived weaknesses into the driving force behind our success.

If you’re struggling with negative labels or feel held back by others’ perceptions, remember Jannelle’s journey. You have the power to transform those labels into strengths and step into your fullest potential. As Jannelle shows us, embracing your true self is the key to thriving both personally and professionally.

Remember, don’t let anyone—or any label—hold you back. You have the power to create your path and transform your own narrative. 

Join us for this transformative conversation and be inspired to step into your authentic self.

Don’t miss future episodes of WAIT, HOLD UP…WHAT?, available on your favorite podcast platforms for the latest discussions on women, career journeys, storytelling, and more. Feel free to share your thoughts and join in on the conversation below or follow us on our social media platforms.

Guest: Janelle Suzanne | IG: @the_janelle_suzanne & @wearelouderagency & @mosaicpath | Website: Louder Agency

Host: Dawne Hanks | IG: @dawnehanks & @eliminate_girl_hate & @wait.holdup.what

Sound Editing & Mixing: Epiphany Recording Studio | IG: @epiphany_recording_studio